Talking on Eggshells: Soft Skills for Hard Conversations with Sam Horn, 10-Time Bestselling Author, Keynote Speaker and CEO of the Intrigue Agency

As Founder/CEO of the Intrigue Agency, and the Tongue Fu! Training Institute, Sam helps people create respectful, intriguing, proactive communications that are a win for all involved.

Sam’s 3 TEDx talks and 10 books – including Tongue Fu!, POP!, Talking on Eggshells, SOMEDAY is Not a Day in the Week – have been featured in NY Times, Fast Company, Forbes, Readers Digest, TED.com, NPR.

Sam’s IKIGAI – and one of her great joys – is helping people crystallize a meaningful message/mission that puts the light on in their eyes and creates a rising-tide LEGACY that adds value for all involved.

In this episode, Cindra and Sam discuss: 

  • “Words to Lose, and Word to Use”

  • Her AIR acronym

  • What to do when you disagree with someone

  • Tools to deescalate a situation

  • And, why her PLAN tool can help you prepare for any conversation

HIGH PERFORMANCE MINDSET SHOWNOTES FOR THIS EPISODE

LEARN MORE ABOUT SAM

FOLLOW SIGN UP FOR THE FREE MENTAL BREAKTHROUGH CALL WITH CINDRA’S TEAM

TO LEARN MORE ABOUT THE MENTALLY STRONG INSTITUTE

Love the show? Rate and review the show for Cindra to mention you on the next episode.

Timestamps:

Introduction to Sam Horn: 00:00:02-00:00:14
Discovering the IKEA Guy: 00:00:47-00:00:58
The Importance of Making Messages Repeatable: 00:03:13-00:03:24
Creating Sticky Communication: 00:03:57-00:04:07
The Power of Alliteration: 00:06:05-00:06:15
Utilizing Iambic Meter: 00:06:47-00:06:57
The Significance of Rhyme: 00:08:01-00:08:11
Words to Lose and Words to Use: 00:17:04-00:17:14
Using the AIR Concept: 00:05:16-00:05:26
Implementing the Plan Concept: 00:31:25-00:31:35
Handling Challenging Conversations: 00:38:44-00:38:55
Introducing the Age Agency Concept: 00:44:11-00:44:22
Working with Sam Horn: 00:45:37-00:45:47